Late Thursday, amid swirling speculation about an incident at Brown University, CNN’s Kaitlan Collins posted on social media, highlighting the uncertainty and guiding the public to her channel's 9pm newscast.
Although it is by no means a flawless news source, her statement resonated for numerous observers. It is one of the organizations where one can locate fact-based and mostly reliable reporting – notably during fast-moving events like the one unfolding close to a New Hampshire storage facility.
An Uncertain State Amid a Corporate Tug-of-War
However the news network, now middle-aged, finds itself in a vulnerable situation as two massive media corporations vie for ownership of its corporate owner, Warner Bros Discovery.
Regardless of who wins, the fate of CNN has turned into a major game of corporate ownership, instead of as a question of what serves the news-consuming public.
“This represents another instance of the deep structural problems with origins in decades of policy decisions,” said Victor Pickard, author of “Democracy Without Journalism?” and a media policy professor at the Penn.
The debate about which company will control Warner Bros Discovery – will it be Netflix or Paramount Skydance? – misses a broader point.
“It is often framed as a business story with influential figures as the central actors, but there is very little discussion of the common good,” Pickard explained.
A Further Factor: The Former President
The network's predicament is further muddied by Donald Trump’s longstanding stance about a network he has long portrayed as perhaps his primary “fake news” adversary.
Think back to the chants of “CNN sucks!” at the president’s rallies, his administration's retaliatory suspension of reporter Jim Acosta’s press credentials, or his clashes with Collins in press briefings.
Trump now asserts that CNN needs new ownership. You can read that as ownership that will insulate him from negative coverage and examination. That is one reason why he seems to favor Paramount Skydance, which has made a aggressive takeover attempt.
There is a basis to favor that company more. For one thing, it is controlled by David Ellison, son of the Trump-friendly Larry Ellison, one of the world’s richest people.
Paramount, owner of CBS News, also recently installed the right-leaning Bari Weiss, known for her “anti-woke” beliefs, as the lead editor of that storied news network.
An Outcome of More Turmoil
It is important to note, if Netflix wins, CNN and other cable outlets would first be carved out into a standalone company. This might be a relief to many at the network, but it’s hardly a safe harbor. That arrangement could pave the way for CNN for a future sale. The cycle continues.
If you ask Timothy Wu, much of this is illegal, anyway. The influential voice of big tech’s dominance wrote recently that competition laws should disallow both deals.
“Both acquisition attempts would be bad for the country, and both should be challenged by anti-trust authorities,” Wu recently wrote.
The Bigger Problem and a Path Forward
Whatever happens regarding CNN, the larger issue persists.
“Our current system is a highly system hostile to democracy, but we ought not succumb to the belief that change is impossible,” Pickard emphasized. Regulatory choices – originating in the 1930s and 1940s – helped to foster this profit-obsessed monster, and revised policy decisions can fix it.
Can reform occur in an era where the top communications regulator will not confirm that the agency is independent? Change is very unlikely now, but that should not imply it will not happen in the future.
Measures that bolster independent news organizations, reinforce local journalism, subsidize public media, and prevent the consolidation of media power in a handful of hands are within reach – they are essential for a robust democracy.
When it comes to media ownership, larger is not superior. And news organizations such as CNN cannot be pieces in the most recent merger game.