Users will soon have a updated setting that enables them to reduce the amount of AI-created videos appearing in their timelines. This initiative comes as the platform revealed that it now features in excess of 1 bn AI-generated clips.
Trial and Implementation
This change is in a pilot phase over the following weeks before a global rollout. This shift comes amid a increase in content created by AI, spurred by recent content generation software.
AI Proliferation Online
It has been noted that almost one in 10 of the quickest rising channels on another major platform primarily display clips produced artificially. A large amount of this output is classified as “AI slop”, a label for substandard, mass-produced content that is typically nonsensical or bizarre.
“We know from our community that a lot of users appreciate content created using AI tools, from AI artwork to educational videos, and we intend to provide users the power to adjust the amount of that, based on their own choices,” stated a spokesperson.
Volume and Proportions
The platform shared that there are currently 1.3 billion videos on its service identified as AI-generated. Overall, in excess of 100 mn media items are uploaded to the service every day, making clips made by AI a limited part of its total content library.
User Control Features
Viewers will be able to decrease or raise the amount of AI content they watch by using the “manage topic” option in the application and picking “AI-generated content”. Further subjects that are already be modified under the filter cover news, clothing, cosmetics, and dance.
Content Labeling and Policies
The platform’s policies mandate users to identify lifelike artificially created content, and it prohibits malicious AI impersonations of public figures or emergencies. Any authentic-looking AI video that is unmarked can be removed under its community policies.
Furthermore, the platform will from now on apply an “AI-made” label to content produced via its proprietary AI systems, or detected by an industry-wide initiative for identifying artificial media. This measure is aimed to deter users from trying to circumvent the labeling process.
Educational Initiatives
The platform is furthermore establishing a two million dollar AI literacy fund for professionals and institutions to create informative material about responsible artificial intelligence. This program will assist educational bodies focused on educating coding and technology.
Platform Protection
The platform has defended its content review process, amid discussion over intentions to lay off numerous safety staff in Britain. TikTok is planning to eliminate a significant number of roles in its user protection department in its British office, with trade unions and online safety experts raising concerns that staff are being displaced by automated systems.
A trust and safety lead clarified that people-led review would remain essential, but artificial intelligence can safeguard staff by eliminating the most distressing content before it is viewed by staff. TikTok announced a significant reduction in disturbing and violent content reviewed by content reviewers over the past year due to intervention by its automated systems.
We believe it is crucial to integrate people and machines to keep the platform safe,” she said. “We’ll have humans as part of that process, but we further consider it’s highly necessary to limit contact with dangerous material as quickly as possible, which is the area in which a extensive automated help is proving valuable work at speed.”
